Sitting at a coffee shop, I was recently reading about the latest trends in the fashion world. There were the usual crystals, drapes, sequences, et al but the look and the feel seemed different. The designs had not only evolved and had become more intricate and sleeker but the overall drapery, the use of fabric, and the drama around the layered fabrics had calmed down. The designer of a particular outfit had mentioned how minimalism was being followed by all in the wake of sustainability and resource optimization.

Pondering the thought, I looked around and the coffee shop had handmade quotes framed on the walls covered by wallpapers, the chairs, and the tables allowed seating of at max 8 people, and the tissues, sugar packets, and toothpicks were limited in number with recyclable packaging. The café menu had just four coffee, three desserts, and three savoury options. I too was reading the article on my tablet as against on a paper cover magazine made out of a lot of printed pages. Minimalism seemed to hit me strongly.

To speak in layman’s terms, Minimalism is the art of leading life or carrying out activities by utilizing an optimal number of resources and consuming the bare minimum for survival. It does not promote living stingily but rides on the principles of frugality to better utilize the available resources and just the amount that was actually required. Many people have a minimal wardrobe with a fixed number of clothing and other products of vanity in stock. Many do not stock up on food grains, fruits, or other household items. Houses have put up a cap rate on their daily water consumption as well. Several businesses have been following the path of minimalism for quite a few years now and the number has exponentially increased post the recent pandemic phase.

Businesses are saving on office spacing by opting for Work From Home options, having compact office spaces, or even utilizing shared office spaces. By this, they are also saving up on fuel costs, electricity, water, security systems, cafeteria facilities, office staff salaries, travel expenses, internet facilities, travel time, and much more! There have been reports that several businesses that opted for the minimalism model were able to elevate their profits and share the same with the employees with happiness. Certain businesses even invested these saved expenses in upgraded company activities for employee training, engagement, enjoyment, and so on!

By nature, every noble cause that elevates a business finds major support in Maplytics, thus, a minimal business model following enterprise too is no exception. Maplytics is a preferred, 5-star rated app on the Microsoft AppSource. It harnesses the power of geo-analytics by assimilating CRM Records with Maps. This aids businesses to visualize data over maps, find places in the proximity of the records, plot navigating routes to such places, auto-schedule client visits, manage sales territories, and so on! The wonderful features of Maplytics would also support the principles of Minimalism thoroughly. Let’s have a look, how!

Plotting of records

Suppose a designer who believes in giving back to society wants to give away some of her clothing from older seasons to thrift stores. With Maplytics in place, she could plot the records of all the thrift stores in her CRM Records on the map. Then she could plot the one nearest to her location, and contact them. This would save her a lot of time contacting a lot many store options manually or making her reps travel to all the places physically for details. She’d save both time and money in this manner.

Demarcation of Sales Territories

With decent segregation of territories and a person responsible in place, there would be minimum calling between the clients and the sales rep in charge. This would mean minimum mailing or mailing only when required. With boundaries set, the reps too, would not waste their time by accidentally barging onto or overlapping each other’s potential clients.

Auto-Scheduling of Client Appointments

With the auto-scheduling option available, the meetings for the day are planned. A field rep would not be needed to go around finding his task for the day at the last minute as the plan would be ready in advance. With schedules efficiently created, the reps would have enough buffer time in-between meetings, sufficient time for breaks, and for other such tasks. The rep can thus, complete his meetings in time and get his personal time later on!

Optimized Routes for Travel

Traveling to new places without proper instructions wastes a lot of time for the reps and the clients. With optimal travel routes requiring minimal travel distance and travel time plotted, fuel consumption could be reduced, travel time could be saved, and meeting time could be completely utilized.

Maplytics has a lot of potential in Minimalism. It promotes a healthy work-life balance, organized daily operations, minimal traveling, no working for extra hours, and no over-committed targets thereby saving precious time to undertake other important and new opportunities. All the features of Maplytics are unique and engaging. To explore them further, do have a look at our Blogs and Video Library. Also, write us your mapping needs at crm@inogic.com and get a free demo and a Q/A session scheduled especially based on your requirements.

Until then,
Happy Mapping!